Kingdom Keeper - For the Fun of It

April 1, 2020

For more than twenty-five years at Disney, Bob Chapek, MBA ’84 (Business), has been bringing the world’s best entertainment experiences to people around the globe—on the big screen, in their homes and at Disney’s iconic theme parks, from Shanghai Disney Resort to the new “Star Wars: Galaxy’s Edge” lands at the company’s resorts in California and Florida. Chapek became Disney’s CEO earlier this year, and oversees some of the world’s most respected and beloved brands, including Disney, Pixar, Marvel, Star Wars, ESPN and National Geographic.

As the previous chairman of Disney Parks, Experiences and Products, Chapek led the division of the company where beloved mice, princesses, Avengers and Jedi come to life and guests get to become part of the company’s stories. This includes Disney’s six resorts around the world, a top-rated cruise line, guided family adventures and merchandise from toys to apparel to digital games. “We define success as great guest experiences, he said in an August 2019 interview with InsidetheMagic.net. During his time leading Disney’s parks, Chapek helped drive a period of record expansion—bringing more experiences to more people with still more magic to come.

MORE: disney.com